• Despite the increase in health consciousness among consumers, chocolate and other confectioneries are still in high demand
• The new pricing methods for cocoa could cause candy makers to hike their prices
• Some candy products have more room to change their prices because their quantity demanded won’t shift substantially. Other products are completely the opposite.
• Candy is one of the most inelastic food categories, across all incomes.

A lot of people call me by the wrong name.

Some variation of Kyle, Kayla (most common), or Kylie will normally replace the two-syllable name that my parents bestowed upon me twenty-two years ago (pronounced kuh/eye-la). Kyla means “triumphant” in Gaelic, a nod to my second-generation Irish heritage.

This week has been tumultous, to say the least. The geopolitical environment is extremely tense, the discourse is combative, and no one can agree on anything. I spent the last week or so in Kentucky, and came back to Los Angeles last night.

• Bachelier first surmised that Brownian Motion could be applied to asset prices
• Paul Samuelson found his work many years later, and wrote his theory on random price fluctuations
• Malkiel applied a random walk to markets, assuming that past trends cannot predict future movements
• Humans can find patterns in anything, even if they do not exist